PLAN FOR SUCCESS - Maximize participation and profits at an event that is safe and fun for all

• Recruit a team of volunteers to plan, promote and work your Drive for the Kids™ event.
• Designate an Event Coordinator to communicate with the field rep and receive program materials.
• Select a popular activity, already on the school calendar, that attracts maximum adult participation.
• Select a good location at the event.  The site should be highly visible and easily accessible.

PLAN “ADD-ON” ACTIVITIES - Create more excitement and fun around the Chrysler test drive area

• Provide child care for small children while parents test drive.
• Use a PA system to play fun tunes and announce test drive progress.
• Have a “Drawing for Drivers”.  Give away a pizza or school booster items that kids love.
• Utilize our giant “Test Drive-o-meter” with your test drive goal at the top.  Color in “degrees” in increments of 5 or 10 drives with a red marker.  Announce progress over the PA system.

 FIND MORE IDEAS IN THE DRIVE FOR THE KIDS™ EVENT PLANNING GUIDE